I’ve been reviewing the last year and did you know that together we had more than 10,000 event registrations? This remarkable achievement is because of your commitment to hosting monthly events building the digital marketing and tech capacity of grassroots nonprofits. THANK YOU!
Many of us put our groups on pause for the summer, but now's the perfect time to plan for the fall. September and October are the busiest months on Meetup, so posting a strong trio of events is the best way to grow your local community.
Almost everyone has Google Analytics installed on their website... but do they know how to use it to track goal conversions, rather than vanity metrics? The Measuring What Matters event template makes it easy to host a workshop.
And once your members understand Google Analytics the next challenge is applying and setting up Google Ad Grants. Help local nonprofits use Google's $10,000/per month donation. It's available in 52+ countries, but most organizations aren't using this free marketing tool.
For many nonprofits it's almost the end of their fiscal year – that's why this month's suggested event is Finance and Accounting for Nonprofits. Quickbooks and other accounting topics are surprisingly popular – every year it's the most attended webinar from TechSoup, with more than a thousand RSVPs. It could be a hit in your city too.
Let's highlight the exertise of our members! May's suggested topic, the Technology Show and Tell, is my favorite event format because it's crowdsourced. That means you don't have to recruit a presenter. :-)
How does it work? Participants are given up to 5 minutes to share one tool that helps make them more productive. It can be a CRM, communication tool, fundraising platform, some social media magic-sauce or other clever web tool that helps further their mission, or get work done.
Examples include: Trello, Canva, screencasting, data visualization tools, pivot charts, etc. But your members will definitely surprise you with their demos!
April is here and many nonprofits are approaching the end of their financial year. That's why this month's suggested event topic is Accounting for Nonprofits.
Sounds boring? That's what I thought too, but Finance and Accounting is a surprisingly popular topic with TechSoup's members . Every year the Quickbooks webinar is the most attended, attracting over 1,000 viewers. I suspect your members are also struggling with their finances and could use some local help too. :-)
September is HUGE for NetSquared – our community has scheduled 166 events so far and the month isn't over yet! Let's build on the momentum by making sure your group has events scheduled for October and November too.