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The NetSquared Boston survey promotion emails

katanalyze's picture

When I first began promoting the NetSquared Boston community survey, we had very few responses. I realized that:

  1. I was burying the calls to action within longer messages (our biweekly updates)
  2. The calls to action needed to be more entertaining

Here are the emails that led to a higher response rate:

E-mail #1

Want a present from NetSquared Boston?

Red bow

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