Google for Nonprofits (formally Google Grants) offers nonprofit organizations free products and advertising. This includes free access to Google Apps as well as free advertising via AdWords and enhanced video tools for YouTube. NetSquared Victoria recently invited Dylan Touhey of One Net Marketing to provide an introduction to Google for Nonprofits.
Reluctantly (grumbling all the way), I accepted the new design of Gmail. The new inbox creates three tabs and filter emails according to where Gmail thinks they belong – Primary, Social and Promotions.
I had already spent countless hours setting up filters and labels to correctly file all of my emails the way I like them. Needless to say, the new inbox was not a welcome change.
Google is typically a top, if not the top, referrer of traffic to your website, so it pays to have a well thought out plan when it comes to attracting the attention of the search giant.
While it’s important to rank high for words and phrases related to your online action campaign, it is even more important to rank high for words and phrases related to your online action campaign that people are actually searching for.