Net2van's January meetup was a smörgåsbord sampler of #Tech4Good trends.

This fast-paced evening of Ignite-style 5 minute mini-presentations shared the trends, tools, and techniques charities should explore to create more impact.

Rob Cottingham – Trust as the Killer App in the Age of Fake

Happy New Year!

As always, if you know someone who should be part of the SFTech4Good community, feel free to forward this email to let them know about this great community!

Happy Holidays!

The SFTech4Good event for this month is a casual holiday gathering. I know that everyone, including me, has a lot going on.

Remember when you were new to the NetSquared community? Was it hard to connect with the global network? That's why we're launching a new program, the NetSquared Welcoming Team. The goal is to improve the experience for everyone by strengthening our online community of organizers.

The NetSquared Welcoming Team will support new organizers as you join our Facebook group or Slack. The Welcoming Team be there to greet you, point you to our most useful resources, and connect you to your fellow organizers (especially those that are in the same region).

The welcoming team's term is six months, starting January 2019. Please join me in congratulating the first cohort and thanking them for their deep commitment to the Tech4Good community.

How healthy, happy, and engaged are the NetSquared organizers? After running a survey for four years I've learned that approximately 80% of members are "satisfied" and that 97% believe they will still be hosting events in six months (definitely untrue! The average term of a new organizer is 14 months!)

But the level of satisfaction percentage isn't granular enough for me to determine how TechSoup can make the NetSquared organizer experience better. The goal is to have more organizers (quantity) delivering better events (quality) over a longer duration (retention). But how do we build our ideal community?

I turned to the academics for help.

In this presentation campaigners and fundraisers from any size organization will learn to use big data in a way they haven’t before. They will learn how to better target their messaging to influence people within their organization’s community to encourage them to give a gift or volunteer.

Whether through a direct mail appeal, cross fundraising approach or a face to face ask, data can help.