Social Media for Food Bank outreach

NetSquared's picture

Feeding America is a network of over 200 food banks across the country. These food banks are there own 501(c)3 organizations and have their own boards. To coordinate efforts both nationally and locally, we have to use online tools and social media to coordinate our efforts.

We have a team in our communication department devoted to internal communications. The primary web portal is our extranet for our members, HungerNet. This password protected site contains valuable resources for our network.

For our recent Network Summit in April, we utilized a variety of tools for users to contribute content.

- There was a photo upload on our extranet.

- There was a blog on HungerNet with many guest bloggers talking about the Summit.

- We created the Twitter account @FANetworkSummit for attendees to follow.

- Encourged using the hastag #FASummit to track posting during sessions.

Our foof banks found these tools to be effective and helpful during the Summit. This will only lay the groundwork for future events.