Creative Commons Uses Revver to Fundraise

NetSquared's picture


When you click on the advertisement for Pinnacle Studios at the end of the Creative Commons' video, "Wanna Work Together?" Creative Commons receives 100% of the ad's revenue. 

The video is hosted by Revver, a video-sharing platform that uses Creative Commons licenses to help creators make money from their work. Revver attaches an ad at the end of each video on its network. When a viewer clicks on the ad, Revver splits the ad revenue with the video's creator. Usually, it is a 50/50 split, but Revver is giving Creative Commons 100% of the money for their videos till December 31, 2006.

Pretty cool, huh?  Your online video campaign can raise awareness and raise money.

Take a minute to check out "Wanna Work Together."  It's a great explanation of how Creative Commons works to send to pals and colleagues.