You may have heard of the mammoth success of the nonprofit charity:water and its effectiveness in raising money online.
When you hear about its amazing story, you may shake your head and say: “Sigh. There is absolutely NO way that my tiny, itty bitty, bootstrapped nonprofit can do what they do.”
But you are wrong!
Take the advice of the incredibly talented and enthusiastic Paull Young, past Director of Digital at the organization, currently at Instagram working on Strategic Partnerships.
He wrote a fantastically insightful post on Medium about the 5 things he learned during his tenure at charity:water – lessons that I believe can translate to even the smallest of nonprofit organizations.