NetSquared, an initiative of TechSoup.org - Grassroots marketing

Online advocacy NOT used for "good"

Wed, 07 Jun 2006 03:17:10 -0400

Net2Con: Distributed Grassroots Marketing

sarah pullman — Tue, 30 May 2006 17:00:30 -0400

I'm Sarah Pullman and I'm blogging live from the session on distributed grassroots marketing. The speakers are Elisa Camahort, Tara Hunt, Chris Messina, and it's being moderated by Marnie Webb. I'm definitely not catching everything and it won't all be totally correct but I hope you'll forgive me and find it useful anyway. :)

Elisa Camahort of BlogHer Conference

Speaks about how they made the website badge for BlogHer, and people totally took them and ran with them. Made up all kinds of spin-offs.

online evangelists are online volunteers

Sat, 27 May 2006 12:39:04 -0400

In the Choir Loft

Bob Robertson-Boyd — Mon, 22 May 2006 13:11:40 -0400

Ears Open. Mouth Closed

Bob Robertson-Boyd — Tue, 16 May 2006 21:03:28 -0400

What am I bringing to the conference? Open ears. Open mind. Closed mouth. Okay. I won't keep my mouth closed for the whole time, but I intend to do a lot more active listening than monologuing. I'll do the monologue here:

What else will I bring? Some book knowledge of the Millennial generation and a little experience in marketing to them in a higher education setting.

My experience? I have a little volunteer experience. Some experience in building and maintaining online communities. Some experience enabling citizen journalism (circa 1997). Some exeperience in the .Gov world; some in the .Edu world. I have ZERO experience in real programming, but I've been living and working online since 1993.