7 Ways Nonprofits Can Use Podcasts

Britt Bravo — Thu, 23 Mar 2006 10:04:52 -0500

I've been talking to some nonprofit pals about how they can use podcasts, so I thought I'd share this list, as well as the blogging one.

According to a study by the PEW Internet & American Life Project in released in April 2005:

More than 22 million American adults own iPods or MP3 players and 29% of them have downloaded podcasts from the Web so that they could listen to audio files at a time of their choosing. That amounts to more than 6 million adults who have tried this new feature that allows internet 'broadcasts' to be downloaded onto their portable listening device.

After the initial investment in recording equipment, the only cost to your organization is staff time. Podcasts aren't for everyone, but they are worth considering because you can't get more intimate with potential supporters than talking in their ear (literally).

NetSquared, an initiative of TechSoup.org - podcaster

7 Ways Nonprofits Can Use Podcasts