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 <title>NetSquared, an initiative of TechSoup.org - causes</title>
 <link>http://www.netsquared.org/tags/causes</link>
 <description>
share stories about how web-based technologies are impacting people’s lives
build toolkits for nonprofits around the globe to help extend their good work

</description>
 <language>en-US</language>
<item>
 <title>Hear How to &quot;Spark a Movement&quot; through Facebook and Social Media</title>
 <link>http://www.netsquared.org/blog/mhicksfacebook/hear-how-spark-movement-through-facebook-and-social-media</link>
 <description>&lt;p&gt;Join Facebook and three leaders in using social media for social change for a deeper look at how to spread causes and organize real-world movement through online networks. The session is being held as part of Advertising Week in New York, and is free and open to the public. &lt;/p&gt;
&lt;p&gt;&lt;strong&gt;Facebook Spark Series: Spark a Movement&lt;/strong&gt;&lt;br /&gt;When:  Thursday, Sept. 25, 2008, 9:00-9:45 am ET&lt;/p&gt;
&lt;p&gt;Where:  The Times Center, 242 W. 41st Street, New York, NY&lt;/p&gt;
&lt;p&gt;Register for free at: &lt;a href=&quot;http://www.advertisingweek.com/?page=calendar&amp;amp;eventid=25_17&quot; title=&quot;http://www.advertisingweek.com/?page=calendar&amp;amp;eventid=25_17&quot;&gt;http://www.advertisingweek.com/?page=calendar&amp;amp;eventid=25_17&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;Presenters:
&lt;p&gt;Dwight Caines, Lead Digital Strategy, Stand Up to Cancer&lt;br /&gt;Joe Green, Co-Founder, Causes&lt;br /&gt;Oscar Morales, activist and organizer, One Million Voices Against FARC &lt;/p&gt;</description>
 <comments>http://www.netsquared.org/blog/mhicksfacebook/hear-how-spark-movement-through-facebook-and-social-media#comments</comments>
 <category domain="http://www.netsquared.org/tags/causes">causes</category>
 <category domain="http://www.netsquared.org/tags/facebook">facebook</category>
 <category domain="http://www.netsquared.org/tags/social-media">social media</category>
 <pubDate>Tue, 16 Sep 2008 19:13:30 -0400</pubDate>
 <dc:creator>mhicksfacebook</dc:creator>
 <guid isPermaLink="false">35750 at http://www.netsquared.org</guid>
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<item>
 <title>The Purpose of the Web</title>
 <link>http://www.netsquared.org/blog/localreach/purpose-web</link>
 <description>&lt;p&gt;I know, I know, its been 4 days since I spoke at Net2 Houston &lt;a href=&quot;http://www.netsquared.org--Thank&quot; title=&quot;www.netsquared.org--Thank&quot;&gt;www.netsquared.org--Thank&lt;/a&gt; you so much for the opportunity!! Since then, it&amp;#39;s apparent that we need some help understanding the value current donors have to really help npo&amp;#39;s.  &lt;/p&gt;
&lt;p&gt;My schpeel was very simple: &lt;/p&gt;
&lt;p&gt;1.  Businesses, REALLY support your non-proft by placing an &amp;quot;Our Cause/My Cause&amp;quot; page on your site in the navigation bar, complete with why you support them, how they&amp;#39;ve impacted your life and any content the cause has (readily available) to distribute. And: New Idea--Add the Causes FEED to your Company RSS reader.  &lt;/p&gt;&lt;p&gt;&lt;a href=&quot;http://www.netsquared.org/blog/localreach/purpose-web&quot;&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
 <comments>http://www.netsquared.org/blog/localreach/purpose-web#comments</comments>
 <category domain="http://www.netsquared.org/tags/causes">causes</category>
 <category domain="http://www.netsquared.org/tags/fundraising">fundraising</category>
 <category domain="http://www.netsquared.org/tags/non-profit-0">non-profit</category>
 <category domain="http://www.netsquared.org/tags/philanthropy">philanthropy</category>
 <category domain="http://www.netsquared.org/tags/web-raising">web-raising</category>
 <pubDate>Sat, 16 Feb 2008 11:13:00 -0500</pubDate>
 <dc:creator>localreach</dc:creator>
 <guid isPermaLink="false">7458 at http://www.netsquared.org</guid>
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<item>
 <title>Shopping for a Cause: Tips from the Community Center of St. Bernard</title>
 <link>http://www.netsquared.org/blog/kanter/shopping-cause-tips-community-center-st-bernard</link>
 <description>&lt;p&gt;&lt;img src=&quot;http://farm3.static.flickr.com/2228/2045237566_de615bfbfa.jpg&quot; alt=&quot;&quot; /&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&quot;http://www.netsquared.org/blog/kanter/shopping-cause-tips-community-center-st-bernard&quot;&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
 <comments>http://www.netsquared.org/blog/kanter/shopping-cause-tips-community-center-st-bernard#comments</comments>
 <category domain="http://www.netsquared.org/tags/causes">causes</category>
 <category domain="http://www.netsquared.org/tags/fundraising">fundraising</category>
 <category domain="http://www.netsquared.org/tags/nonprofit">Nonprofit</category>
 <category domain="http://www.netsquared.org/tags/tips">tips</category>
 <pubDate>Mon, 19 Nov 2007 14:04:24 -0500</pubDate>
 <dc:creator>kanter</dc:creator>
 <guid isPermaLink="false">7230 at http://www.netsquared.org</guid>
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<item>
 <title>Social Network-y Goodness from frogloop and Care2</title>
 <link>http://www.netsquared.org/blog/jamesomalleyiv/social-network-y-goodness-frogloop-and-care2</link>
 <description>&lt;p&gt;&lt;a href=&quot;http://www.frogloop.com/care2blog/2007/7/17/is-it-worth-it-an-roi-calculator-for-social-network-campaign.html&quot; target=&quot;_blank&quot;&gt;&lt;img src=&quot;http://www.frogloop.com/storage/images/worthithorizontal.gif&quot; alt=&quot;Is It Worth It?&quot; title=&quot;Is It Worth It?&quot; width=&quot;540&quot; height=&quot;100&quot; /&gt;&lt;/a&gt;&lt;a href=&quot;http://www.frogloop.com/care2blog/2007/7/25/the-long-long-tail-of-facebook-causes.html&quot; target=&quot;_blank&quot;&gt;&lt;img src=&quot;http://www.frogloop.com/storage/images/lemurtail.jpg&quot; alt=&quot;The Long, Long Tail&quot; title=&quot;The Long, Long Tail&quot; width=&quot;250&quot; height=&quot;333&quot; align=&quot;right&quot; /&gt;&lt;/a&gt;&lt;a href=&quot;http://www.care2.com&quot; target=&quot;_blank&quot;&gt;Care2&amp;#39;s&lt;/a&gt; nonprofit online marketing blog, &lt;a href=&quot;http://www.frogloop.com&quot; target=&quot;_blank&quot;&gt;frogloop&lt;/a&gt;, recently released a dual post on social networking worthy of a read from even the most staunch social networking gurus.  Both the &lt;a href=&quot;http://www.frogloop.com/care2blog/2007/7/17/is-it-worth-it-an-roi-calculator-for-social-network-campaign.html&quot; target=&quot;_blank&quot;&gt;ROI Calculator&lt;/a&gt; and &lt;a href=&quot;http://www.frogloop.com/care2blog/2007/7/25/the-long-long-tail-of-facebook-causes.html&quot; target=&quot;_blank&quot;&gt;The Long, Long Tail of Facebook Causes&lt;/a&gt; articles will help you determine whether marketing on social networking makes sense for you.  &lt;/p&gt;
&lt;p&gt;The first one, &lt;a href=&quot;http://www.frogloop.com/care2blog/2007/7/17/is-it-worth-it-an-roi-calculator-for-social-network-campaign.html&quot; target=&quot;_blank&quot;&gt;an ROI Calculator,&lt;/a&gt; will help you calculate an estimate of cost and return on investment for the recruitment and fundraising efforts of your staff in social networking sites like Facebook or MySpace. It works sort of like an online mortgage calculator. &lt;/p&gt;
&lt;p&gt;Just enter the starting assumptions like cost per hour of staff/volunteers, social network &amp;quot;friends&amp;quot; recruited per week, and the average response rate for outreach or advocacy mailings, and the tool calculates results automatically.  This is a fantastic way to help you determine whether or not developing a presence on social networking sites is worth your hard earned dollars and precious time.&lt;/p&gt;&lt;p&gt;&lt;a href=&quot;http://www.netsquared.org/blog/jamesomalleyiv/social-network-y-goodness-frogloop-and-care2&quot;&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
 <comments>http://www.netsquared.org/blog/jamesomalleyiv/social-network-y-goodness-frogloop-and-care2#comments</comments>
 <category domain="http://www.netsquared.org/tags/calculator">calculator</category>
 <category domain="http://www.netsquared.org/tags/care2">care2</category>
 <category domain="http://www.netsquared.org/tags/causes">causes</category>
 <category domain="http://www.netsquared.org/tags/facebook">facebook</category>
 <category domain="http://www.netsquared.org/tags/frogloop">frogloop</category>
 <category domain="http://www.netsquared.org/tags/fundraising">fundraising</category>
 <category domain="http://www.netsquared.org/tags/myspace">myspace</category>
 <category domain="http://www.netsquared.org/tags/online-fundraising">online fundraising</category>
 <category domain="http://www.netsquared.org/tags/return-investment">return on investment</category>
 <category domain="http://www.netsquared.org/tags/roi">roi</category>
 <category domain="http://www.netsquared.org/tags/social-networking">social networking</category>
 <pubDate>Thu, 09 Aug 2007 15:07:13 -0400</pubDate>
 <dc:creator>JamesOMalleyIV</dc:creator>
 <guid isPermaLink="false">7022 at http://www.netsquared.org</guid>
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<item>
 <title>Cauzoo- Give. Together.</title>
 <link>http://www.netsquared.org/projects/proposals/cauzoo-give-together</link>
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 <comments>http://www.netsquared.org/projects/proposals/cauzoo-give-together#comments</comments>
 <category domain="http://www.netsquared.org/strategy-goal/alliance-common-cause">Alliance/Common Cause</category>
 <category domain="http://www.netsquared.org/strategy-goal/fundraising">Fundraising</category>
 <category domain="http://www.netsquared.org/strategy-goal/general">General</category>
 <category domain="http://www.netsquared.org/strategy-goal/grassroots-mobilization-activation">Grassroots mobilization/activation</category>
 <category domain="http://www.netsquared.org/strategy-goal/issue-awareness">Issue awareness</category>
 <category domain="http://www.netsquared.org/strategy-goal/media-outreach">Media outreach</category>
 <category domain="http://www.netsquared.org/strategy-goal/member-recruitment">Member recruitment</category>
 <category domain="http://www.netsquared.org/strategy-goal/public-outreach-publicity">Public outreach/publicity</category>
 <category domain="http://www.netsquared.org/strategy-goal/volunteer-recruitment">Volunteer recruitment</category>
 <category domain="http://www.netsquared.org/project/proposals/strategy-goal/other">Other</category>
 <category domain="http://www.netsquared.org/tags/advocates">advocates</category>
 <category domain="http://www.netsquared.org/tags/causes">causes</category>
 <category domain="http://www.netsquared.org/tags/cauzoo">Cauzoo</category>
 <category domain="http://www.netsquared.org/tags/charities">Charities</category>
 <category domain="http://www.netsquared.org/tags/facebook">facebook</category>
 <category domain="http://www.netsquared.org/tags/fundraise">fundraise</category>
 <category domain="http://www.netsquared.org/tags/give">give</category>
 <category domain="http://www.netsquared.org/tags/join-together-online">join together online</category>
 <category domain="http://www.netsquared.org/tags/mobilize">mobilize</category>
 <category domain="http://www.netsquared.org/tags/myspace">myspace</category>
 <category domain="http://www.netsquared.org/tags/n2">n2</category>
 <category domain="http://www.netsquared.org/tags/network">network</category>
 <category domain="http://www.netsquared.org/tags/organize">organize</category>
 <category domain="http://www.netsquared.org/tags/social">social</category>
 <category domain="http://www.netsquared.org/tags/volunteer">volunteer</category>
 <category domain="http://www.netsquared.org/key-tools/social-networking-0">Social networking</category>
 <category domain="http://www.netsquared.org/key-tools/tagging-0">Tagging</category>
 <category domain="http://www.netsquared.org/project/proposals/key-tools/other">Other</category>
 <category domain="http://www.netsquared.org/cause/arts-culture">Arts &amp;amp; Culture</category>
 <category domain="http://www.netsquared.org/cause/community-improvement">Community Improvement</category>
 <category domain="http://www.netsquared.org/cause/human-rights">Human Rights</category>
 <category domain="http://www.netsquared.org/cause/education">Education</category>
 <category domain="http://www.netsquared.org/cause/environment">Environment</category>
 <category domain="http://www.netsquared.org/cause/health">Health</category>
 <category domain="http://www.netsquared.org/cause/housing-shelter">Housing &amp;amp; Shelter</category>
 <category domain="http://www.netsquared.org/cause/safety-disaster">Safety &amp;amp; Disaster</category>
 <category domain="http://www.netsquared.org/cause/public-social-benefit">Public &amp;amp; Social Benefit</category>
 <category domain="http://www.netsquared.org/cause/youth">Youth</category>
 <category domain="http://www.netsquared.org/cause/other">Other</category>
 <pubDate>Mon, 02 Apr 2007 11:12:41 -0400</pubDate>
 <dc:creator>Cauzoo</dc:creator>
 <guid isPermaLink="false">2598 at http://www.netsquared.org</guid>
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