Join us for the San Francisco Net Tuesday on September 9 featuring
Involver: How Nonprofits Can Create Video Campaigns for Social Networks. Looking forward to seeing you there!
NetSquared is an initiative of TechSoup
NetSquared enables social benefit organizations to leverage the tools of the social web.
- Home
- opensocial
opensocial
My fieldtrip to Google for OpenSocial discussion
With all the recent buzz on OpenSocial, Google's new open API for social networks, Web Guild's event: OpenSocial--High Octane for Widgets and Web Apps caught my eye. So I headed down to the Googleplex on Wed. night to listen to the panel discussions to find out more about OpenSocial with an eye for how nonprofits can leverage this platform.
Use Web2.0 Tools to Raise Money for Your Organization
Before committing resources to particular milestones & objectives for a fundraising campaign that employs groups, events, and applications on Facebook, OpenSocial, and other platforms, test (AB testing) the relative appeal of various assets (themes, messages, actors, stories, text, images, video, wikis, audio, speakers) and tools for your campaign on a representative sample of your target audience/engaged membership.
Some set of elements fit together and perform as a whole better than others. Find out which combinations create the best results.
Once testing is complete, estimate:
What Will Google's OpenSocial Mean for Nonprofits?
Tomorrow Google will launch OpenSocial.
ZDNet's post, Google's OpenSocial: What it Means explains what it will be:
"[T]he set of APIs allows developers to create applications that work on any social network that joins Google’s open party. So far, besides Google’s Orkut social net, LinkedIn, hi5, XING, Friendster, Plaxo and Ning (see Marc Andreessen’s post) have joined the party.
