Clare-Marie White is the communications coordinator of Never Again International, an international network that aims to alert the international community to both the causes and effects of genocide and facilitate the exchange of ideas between young people - those who have lived through genocide and those who wish to learn from them. (See their case study page on Net2)
This group is very innovative and is really trying to leverage new communication technologies - the main page of their web page is a wiki! Wikis are web sites that any authorized user can edit, where all previous versions are viewable and notification of changes can be subscribed to.
In the following interview I asked Clare-Marie White about Never Again's use of new tools and she emphasized that new users have to be introduced appropriately.
Some readers here may know that I've started writing over at the Web 2.0 review site TechCrunch. One new service that I wrote about this week stood out as something that could be very useful for nonprofits. It's called Wufoo and it's an easy way to make online forms that can be inserted into your web page or used as separate pages. It is very flexible and honestly takes very little technical knowledge.
The ones that I really like allow the user to log in and see a workflow management dashboard, such as the one that ExpenseWatch provides for accountants, with status reports and task lists laid out in a very clear and appealing manner. Furthermore, the really good tools make it easy to set up a queue for passing along the work in progress - so that everyone who needs to contribute to, revise, review, or approve a project can do so - in an order that can be edited to reflect a change in plans. I also like the idea of automatic escalation routines, which alert you if a project has been parked on one person's desk for too long.
The only question is...if you build it, will they use it?
I recently had an experience that shed a little light on this question. An esteemed colleague who has access to my electronic calendar printed out my task list in preparation for a planning meeting. I hadn't added (or checked off) much of anything in months.
Read about Asi Sharabi's call for ideas and a good suggestion from Seth Godin in the blog of Dave Weinberger (a co-author of the Cluetrain Manifesto, a must read for those interested in using the web to effect change).